The guide to the best shopping in Stockholm
Updated 10 Apr 2019
Stockholm is renowned for being one of the most fashionable cities in the world and is an excellent shopping destination. You will find contemporary Scandinavian aesthetics and up-and-coming designers alongside high-street fashion labels and luxurious powerhouses. To help you navigate through this maze, we have compiled the best shopping areas, department stores, boutiques and hidden gems - a little something for everyone. Happy hunting!
Take a stroll along Götgatsbacken - heavily populated by shops and cafes. For vintage shopping, try the SoFo area - head towards Skånegatan and uber-trendy Nytorget. Take a detour onto Östgötagatan, or Åsögatan to really get a feel for the neighbourhood. Be sure to check out the popular Bruno Gallerian and other independent boutiques.
Work your way down from Östermalmstorg towards Humlegårdsgatan and then browse your way through Sturegallerian before finishing off at Stureplan. Birger Jarlsgatan and Biblioteksgatan house many prominent international labels alongside local designers. Make a pit stop at NK and you will have seen most of what the area has to offer.
From Acne to Muji
In the midst of the bustling city, this department store offers a wide variety of quintessentially Swedish brands like Acne, Tiger, Filippa K and Whyred. Be sure to check out their extensive shoe department or peruse the accessories, makeup and denim offerings. While they are famous for their own brand of home furnishings and kitchen accessories, you will also find the Japanese brand Muji here. Take a well-deserved break and devour some delicious, organic and locally sourced food at Sally Voltaire & Systrar.
Klarabergsgatan 50, Norrmalm/City
A modern powerhouse
This classic 100-year-old shopping-mecca has received a stylish upgrade. Rest assured - you will find a fabulous array of everything from contemporary Swedish fashion labels, to luxury brands such as Jimmy Choo and Hermès. A visit to the well-stocked leisure centre, in-store make-up department or home furnishings section will not disappoint. Finish off with a glass of sparkling wine at NK’s Champagne bar or a pastry in one of the many cafes.
Hamngatan 18-20, Norrmalm/City
Unique all-in-one concept
Mood is one of the latest additions to the array of boutique department stores that populates the city. Providing a lively mix of shops and restaurants in close proximity to both Östermalm and City. Browse through the fashion and interior-design stores, visit the spa or make a night out of it at one of the many trendy restaurants – grab drink at Boqueria where DJ:s play from dusk till dawn.
Norrlandsgatan 13, Norrmalm/City
A little bit of everything
This galleria at the heart of Stureplan houses high-street favourites such as Zara and Twilfit, as well as a luxurious day-spa; Sturebadet and Sturecompagniet - an exclusive nightclub. Choose this popular shopping destination for its assortment of multi-brand boutiques, restaurants and cafes as well as Hedengrens - a beautifully well-stocked bookshop.
Grev Turegatan 9A, Östermalm
Scandinavia's largest shopping destination
Fashion, beauty, sport, interiors, restaurants, Sweden's first IMAX cinema...The gigantic Mall of Scandinavia in Solna has all this and more. You can spend an entire day here shopping, eating, running errands and hanging out. The mall opened in 2015 and is a world class shopping destination.
mall of scandinavia, Solna
Gallerian went through an extensive renovation and facelift in 2018/2019, with new store concepts and exciting restaurants. You'll find the beauty chain Kick's 1500 square metre flagship store here, as well as many other clothes shops and accessories.
Hamngatan 37, Norrmalm/City
For both men and women
For contemporary cool
This popular boutique carries the latest in contemporary design, with emphasis on Scandinavian fashion labels. Designers such as Carin Wester, Minimarket, Sandqvist, Rodebjer and Hope decorate the hangers. There is also an extensive collection of hats and accessories, as well as home decor.
Aplace is another hip concept store providing customers with the latest looks from designers such as Henrik Vibskov, Wood Wood, Rodebjer, Carin Wester, Acne and Stine Goya. Choose from an exciting array of sneakers, or dressier versions from ATP Atelier and Reschia, to name a few. The flagship store is located at Norrlandsgatan.
Modern fashion brand
This Stockholm-based fashion brand, which was originally synonymous with jeans, draws in both Stockholmers and style-conscious visitors looking for a taste of Stockholm style. Their contemporary, creative collections include clothes, shoes and accessories both women, men and children.
On-trend luxury brands
Originally located in Gamla Stan, this popular shopping destination is now located at Krukmakargatan. A flawless concept store, selling a carefully curated selection of men's and womenswear. Expect to find labels such as Isabel Marant, APC, Helmut Lang, Aspesi and Stone Island.
Krukmakargatan 26, Södermalm
Handpicked fashion at bargain prices
The H&M concept Afound on Drottninggatan hand-selects unused clothes, shoes and accessories from famous Swedish and international brands and sells the entire range at outlet prices. Bargains to be had include everything from simple garments to exclusive handbags and some vintage items. A must for all thrifty fashion mavens.
Drottninggatan 53, Norrmalm/City
With Arket, H&M has created a mini "department store" with wearable clothes, interiors objects and a Scandinavian café all under the same roof. Combine Arket's own clothes with, for example, Birkenstock and the other brands they stock.
Drottninggatan 53, Norrmalm/City
You'll find jeans and clothes inspired by Scandinavian design at Weekday's busy stores. The chain started in Sweden in 2002 and can now be found in several different countries. Both budget-friendly and trend-conscious.
Modern and functional
H&M's slightly more pared-back and minimalist concept brand on Biblioteksgatan. You'll find a wide range of simple wardrobe essentials, as well as clothes with slightly more detail, made from good quality fabrics.
Biblioteksgatan 3, Norrmalm/City
Japanese clothing giants
The Japanese clothes chain opened its first Swedish branch to great fanfare in 2018 in a vast store right next door to Kungsträdgården in the city centre. They stock all the popular wardrobe basics for which they're famous, from t-shirts to thin down jackets, for both adults and children.
Hamngatan 27, Norrmalm/City
Shoes from Stockholm
The Swedish shoe brand Eytys was founded in 2012 and quickly achieved international success. They're best known for their obligatory unisex sneakers, but they also stock other shoe models and clothes inspired by Eighties and Nineties aesthetics. You'll find their Stockholm store on Norrlandsgåtan.
Norrlandsgatan 22, Norrmalm/City/Östermalm
From Stüssy to Helmut Lang
A must for anyone with a penchant for limited-edition sneakers and selected streetwear. Caliroots has been around since 2003 and has had various stores around Stockholm. Their current flagship store on Lästmakargatan in the city centre stocks everything from Stüssy to high-end brands such as Helmut Lang.
Lästmakargatan 5, Norrmalm/City/Östermalm
The Danish brand Samsøe & Samsøe is famous for easy-to-wear clothes, shoes and accessories for men and women. Scandinavian minimalism goes hand in hand with inspiration from Copenhagen's individual style.
From shirts to bucket hats
Hip, stylish and casual - Swedish brand Our Legacy has almost everything the city's most trend-conscious men could possibly desire. Shirts, sweatshirts, jackets and bucket hats are just a few of the items you'll find here.
Sneakers in Södermalm
Sneakersnstuff were among the first in Stockholm to sell sneakers which you used to have to travel to New York to get hold of. Their Södermalm store also stocks clothes from well-known brands, mainly for men but also a small selection for women.
Åsögatan 124, Södermalm
Rock-chic meets casual elegance
Fashion Attitudes combines international superstars, with Scandinavian fashion darlings. Catering to a wide audience, this multi-brand boutique offers a unique and personal selection from labels such as Casadei, Barbara Bui and Iceberg.
Birger Jarlsgatan 5, Norrmalm/City/Östermalm
This stylish fashion-mecca on Humlegårdsgatan prides itself with stocking a handpicked selection of international brands such as Matthew Williamson, Vanessa Bruno, Cacharel and Rag & Bone. Catering to a fashion-forward clientele with their unique collection of apparel, accessories and jewellery.
Humlegårdsgatan 5, Östermalm
For the urbane hippie
Mathilde offers an exclusive fusion of fashion, lifestyle and interior design that caters towards the modern, urbane customer. Embracing contemporary femininity with a bohemian flare, featuring designers such as Polo Ralph Lauren, Odd Molly, Hunkydory and Minnetonka.
Swedish brand Rodebjer is famous for their timeless yet elegant key pieces sported by countless Stockholmers. If you're a fan of this acclaimed fashion brand, you shouldn't miss their beautifully designed flagship store in the middle of Norrmalmstorg.
Smålandsgatan 12, Norrmalm/City
Cool, elegant Swedish style
Style, simplicity and quality are the watchwords at Filippa K, one of Sweden's best-known fashion brands. As well as their collections, they have a fabulous "soft sport" line of yoga, holiday and loungewear. Their flagship store is on Grev Turegatan in Östermalm.
Complete fashion boutique
This uber-popular store on Biblioteksgatan has two floors filled with own-brand fashion. You can put together an entire wardrobe here with collections designed in Paris, Stockholm and Los Angeles. Along with the brand's own clothes, shoes and accessories they stock sneakers from Adidas, among others.
Biblioteksgatan 11, Norrmalm/City/Östermalm
Browse through the latest collections and accessories from the budget-friendly clothes chain Mango at their store on Sergelgatan. Count on finding everything from chic workwear to fashion-conscious garments and other special collections.
Sergelgatan 2, Norrmalm/City
Budget friendly and trendy
Monki is popular for their poppy, wallet-friendly fashion. It's easy to experiment with style here and shop for both both wardrobe basics and trendier, more eye-catching clothes. The brand has several outlets, but the one on Götgatsbacken is their best known.
If you're after a slightly more edited collection of vintage and secondhand clothes, Judits Second Hand is a popular option. Their store on Hornsgatan in Södermalm stocks clothes, shoes and accessories from many well-known designers and brands.
Hornsgatan 75, Södermalm
A gentlemen's classic
The stylish man's boutique of choice. Lund & Lund offers impeccably designed three-piece suits and made-to-order items with emphasis on quality and cut.
Sturegatan 12, Östermalm
Swedish fashion brand which focuses on sustainability and makes clothes in organic or recycled materials. Their store on Krukmakargatan sells collections which are influenced by both streetwear and Scandinavian style.
Krukmakargatan 24, Södermalm
With its three locations, this quality-oriented men's boutique blends timeless sophistication with modern design. Their carefully curated selection of styles makes for the ultimate wardrobe additions. Labels such as Oscar Jacobson, Mauro Grifoni and Buttero frequent the hangers.
Classic gentlemen's outfitters with a modern twist
Filippa K's concept store for men is on Humlegårdsgatan and it opened to coincide with the brand's 20 year anniversary. A hot tip if you're looking for a combination of classic and urban style.
Humlegårdsgatan 22, Östermalm
Style-conscious vintage store
Herr Judit stocks everything from super-classic pieces to highly desirable second-hand garmets from Supreme and other streetwear brands. A gold mine for anyone who wants to bag a bargain, but you need to get in there early - the boutique is well-known and popular.
Hornsgatan 65, Södermalm
For the cool kids
If you are looking for on-trend children's clothing you have come to the right place. Lucca carries a range of high-end brands from the littlest to teens. Browse their collection of Zadig & Voltaire, Hackett, Stella McCartney and Scotch & Soda - to name a few.
Nybrogatan 34, Östermalm
Cute children's department
Stockholm's most exclusive department store has an extensive children's department filled with both clothes and toys for children of all ages. You can buy delightful gifts as well as clothing and sweet shoes, not to mention preppy designer creations in miniature.
Hamngatan 18-20, Norrmalm/City
Fantastic furniture store
A furniture mecca over seven floors with everything you could possibly want for your home. Stålands is housed in a former brewery building on Åsögatan and it's packed at weekends. There's a wide range of beds and sofa beds, among other things.
Åsögatan 121, Södermalm
Everything a design aficionado could wish for
A must for anyone with a penchant for modern design. All the biggest international designers are represented at Nordiska Galleriet, from Arne Jacobsen to Tom Dixon. The store also includes an entire showroom of Fritz Hansen furniture.
Nybrogatan 11, Östermalm
Cool Scandinavian style
Exclusive, Nordic interior design boutique with an emphasis on clean lines and timeless design. The range includes both furniture and interiors objects designed in collaboration with Swedish and international designers. You can buy a rug here - or a complete kitchen or bathroom.
Sibyllegatan 31, Östermalm
This store stocks a broader than usual mix of colours and styles. The shop is some 400 square metres and sells classic sofas and hand-knotted Moroccan rugs, among other things. You're guaranteed to find something here for your home, whether it's interiors details or accessories.
Birger Jarlsgatan 32, Norrmalm/City/Östermalm
Svenskt Tenn was founded in 1924 and is a real Stockholm institution. Their shop on Strandvägen stocks Josef Frank's iconic furniture and textile designs, alongside china, vases and masses of other accessories that make popular gifts.
Strandvägen 5, City/Östermalm
Large range of interiors
You'll find a huge range of furniture and interiors details here from various brands, from design classics to more modern options. Royal Design sells a lot online, but they also have physical stores with reasonable prices.